Lately, I’ve been fully immersed in conducting research writing workshops, focusing intensely on the value of lateral thinking. To me, lateral thinking goes beyond traditional “out of the box” ideas—it's about approaching problems from fundamentally different perspectives. I frequently share insights from renowned authors who have explored this powerful approach.
Today, I encountered an advertisement for an investment app called StableMoney that exemplifies this beautifully. This app allows users to invest in fixed deposits from multiple banks without needing a savings account with each one. Remarkable, isn’t it? Conventional wisdom, backed by longstanding RBI regulations, dictates that linked accounts are essential for such investments. But this app challenges that standard through a unique model, harnessing technology and creative structuring in a way that breaks with tradition.
Could such a concept have emerged from mere innovative thinking? Likely not. This is lateral thinking in action—thinking that disrupts norms to create entirely new pathways. Once again, this underlines my message in workshops: lateral thinking can unlock success in any field, even in research and writing. So, keep attending and supporting these workshops; let’s explore what lateral thinking can accomplish together.
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